Jun 23, 2025
In this episode, Nick and Tyler talk to Jamie Gasparovic about what it really means to lead a business — not just through craft, but through communication. Jamie opens up about the emotional stress that comes from reactive jobs, and how she transformed her process to build clarity and trust from day one. It’s a conversation about setting expectations, building systems that actually support your team, and learning to lead by design — not by default.
Show Notes:
Introduction and Background of Jamie Gasparovic (0:00)
Sponsorships and Personal Anecdotes (2:41)
Pronunciation and Initial Conversation with Jamie (7:01)
Business Operations and Client Management (14:56)
Identity-Driven Design and Client Discovery (34:37)
Challenges and Opportunities in the Design Industry (59:44)
Business Evolution and Initial Challenges (1:07:21)
Transitioning to Independent Work (1:11:17)
Hiring the First Employee (1:14:39)
Impact of Hiring on Business Operations (1:17:33)
Pricing Strategies and Client Expectations (1:22:08)
Managing Project Profitability (1:28:21)
Future Plans and Business Growth (1:34:47)
Personal Insights and Final Thoughts (1:36:50)
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