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Modern Craftsman


Jun 9, 2025

In this episode, Nick & Tyler talk to Paul Johnson about why builder education is key to improving craftsmanship and raising the bar across the industry. Paul shares how his work with VELUX goes far beyond selling products — focusing instead on training, leadership, and building long-term relationships with tradespeople. From the role of manufacturer education to creating new opportunities for builders to grow their businesses, this conversation is packed with insights on leadership, innovation, and elevating the craft.

 

Show Notes:

Velux's Market Share and Installation Importance (0:00)
Paul Johnson's Career Journey and Entrepreneurial Influence (14:24)
Velux's Training Academy and Installer Engagement (16:06)
The Importance of Skylights in Home Building (38:36)
Unique Skylight Installations (40:15)
Current and Favorite Projects (1:06:48)
Career Path and Company Culture (1:08:48)
Partnership and Training Opportunities (1:20:43)

VIdeo Version

https://youtu.be/5LLSwFnrVYg

 

Partners: 

Andersen Windows

Buildertrend

Velux

Harnish Workwear 

Use code H1025 and get 10% off their H-label gear

 

The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media